I realize I’m starting a little bit of a trend lately with “dirty” advertising, but I couldn’t help but snap a shot of this advertisement while riding The Tube this past weekend in London. Naughty Dating Site? Really?!
My first thought was that this was awfully suggestive and inappropriate for such a public area in which many kids are present. However, after thinking about it a little more, I realized that there actually are people out there that may benefit from this site. Some people may be looking for another “naughty” person like themselves, simply a sexual companion, or perhaps, someone who enjoys the BDSM activities.
So, should an ad like this be allowed to be displayed publicly? Yes, it’s awfully suggestive and inappropriate, but it could be of a real service and aid to some people in society. Isn’t that our job in the media, to serve and provide products for all audiences? So is this crossing the line or just another service that is our duty to provide?